Which of the following is an example of traditional media?

A billboard is an example of traditional media as it represents a long-established advertising method that relies on physical displays in public spaces to convey messages or promote products. Traditional media encompasses formats that have been around prior to the digital age, including print ads, television, radio, and outdoor advertising like billboards. These methods are characterized by their one-way communication, where information is disseminated to a wide audience without immediate interaction.

In contrast, social media, search engines, and video-sharing platforms are part of digital media. They facilitate interactive, two-way communication and allow for real-time engagement between brands and their audiences, significantly differing from the more passive nature of traditional media formats like billboards. This distinction underscores why a billboard is correctly identified as traditional media in this context.