Which audience engagement strategy can create excitement before an event?

Sharing teaser videos and images is an effective audience engagement strategy that can generate excitement before an event because it captivates the audience’s attention and builds anticipation. Teasers serve to pique interest and create buzz by providing glimpses of what to expect, stirring curiosity and encouraging potential attendees to look forward to the event. This method engages the audience visually and emotionally, prompting discussions and sharing among their networks, which can further amplify excitement.

In contrast, posting a finalized event schedule may provide useful information but lacks the dynamic appeal that teasers offer. Sending out email reminders only serves as a notification without the engaging element of visuals that tease the event's highlights. Post-event follow-ups are essential for engagement after the event has occurred but do not contribute to anticipation beforehand.