According to Daniel Botero's podcasting advice, what should you focus on to build a brand?

Focusing on establishing connections through meetings is essential for building a brand, as highlighted by Daniel Botero's podcasting advice. Building a brand is much more than just marketing; it involves creating relationships and a community around your product or service. Effective networking allows you to connect with your audience, industry peers, and potential partners or influencers, who can amplify your brand's message.

In the context of podcasting, these connections can lead to collaborative opportunities, guest appearances, and audience engagement, which are all crucial to brand growth and visibility. Authentic connections enrich the storytelling aspect of your brand, giving it a personalized touch that resonates with listeners and fosters loyalty. This approach is more sustainable and impactful in the long term compared to the other options, which may offer immediate results but lack the depth of relationship building necessary for brand development.